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Marketing

AI is Changing the Cannabis Game

April 19, 2023 by Emerald Magazine 2 Comments

It's no secret that Artificial Intelligence (AI) is revolutionizing the cannabis industry and the way we approach marketing, sales, and operations. When it comes to building your brand, we know that hiring an agency can cost $5,000 -10,000 easily. But what if we told you that there's a way to have an AI assistant and marketing consultant on your team doing all the things an … [Read more...] about AI is Changing the Cannabis Game

Marketing Values: How Some Brands Don’t Make the Cut

June 15, 2022 by Joe Ellett Leave a Comment

Marketing Values: How Some Brands Don’t Make the Cut When a company doesn’t deliver on the core values it advertises, people notice. For cannabis industry professional Elizabeth Barr, Director of Operations at Point Bay Cannabis, false advertising and misleading campaigns not only hurt consumers, but also set back the industry as a whole. That’s why, in 2020, Barr started … [Read more...] about Marketing Values: How Some Brands Don’t Make the Cut

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Sustainability

seaweed naturals

SeaWeed Naturals Combines the Power of Seaweed with Cannabis to Further Ocean Restoration

April 3, 2022 By Maggie Horton

fungi climate change

Research Finds Fungi Help Ease Climate Change and Benefit the Environment

March 30, 2022 By Julia Meyer

climate crisis and the pandemic

“We Can Act:” What Bending the COVID-19 Curve Teaches Us About the Climate Crisis

April 21, 2020 By Melissa Hutsell

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