Organigram makes Edison Cannabis the first legal brand to provide humidity control units in flower products ranging from 1g to 15g

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Company’s commitment to quality and consumer experience includes
humidity control provided by Integra Boost technology

MONCTON, NB, Jan. 15, 2019 /CNW/ – Organigram Holdings Inc. (TSX VENTURE: OGI) (OTCQX: OGRMF), the parent company of Organigram Inc. (the “Company” or “Organigram”), a leading licensed producer of cannabis is pleased to announce it is the first in the Canadian cannabis industry to introduce Integra Boost packaging technology into its entire line of dry flower products from 1g to 15g to help maintain freshness, extend shelf life and enhance the overall customer experience.

 

“At Organigram, we are exceptionally proud of the quality of our products,” says Ray Gracewood, Chief Commercial Officer, Organigram. “At every step, we look for ways to ensure our products reflect the very best that science and technology have to offer. Now, we can extend that commitment to our product even after it leaves our facility. The Integra Boost technology helps us ensure our customers always receive product that is fresh.”

Integra Boost packs have accompanied Organigram’s Edison Reserve line of premium cannabis products since the Edison launch in 2018. “Uncompromised quality is a hallmark of the Edison Reserve brand and we’ve seen first hand the outstanding benefits that come with pairing our commitment to excellence with the Integra Boost technology,” explains Gracewood. “We are pleased to now be able to extend that optimal experience of freshness to all Edison products, even after purchase.”

Integra Boost packs comprise a glycerin gel and 2-way membrane to create a patented humidity control technology, either releasing or absorbing moisture as needed to ensure the optimal environment for storing cannabis. Long used to help protect, for example, the freshness of food and pharmaceuticals, the technology maintains relative humidity at 62 per cent in a contained environment. This consistency helps preserve the product’s color, taste, structural integrity and weight.

“We are pleased to offer our expertise to Organigram and the cannabis industry,” says Ben Blankenhorn, General Manager of Integra Products, Desiccare, Inc., manufacturers of Integra Boost. “Our technology is a safe, simple solution that will help preserve the freshness, potency, taste, and overall quality of cannabis flowers, concentrates and edibles.”

Integra Boost packs are 99 per cent biodegradable and have been included in nearly all Organigram product packages leaving the Company’s facility since January 9th, 2019. Organigram has worked with ABOX Automation Corp. to ensure the process is integrated into existing operations at the Moncton facility. Consumers can look for the Integra Boost packs as they make their way into the market through Organigram’s product distribution channels.

Emerald contributor since March 2012

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