In the U.S. organic soap marketplace, Dr. Bronner’s leads the industry by making sure our cannabis is consumed ethically. The soap brand’s activism brings awareness about how cannabis is cultivated.
In late 2020, Dr. Bronner’s gifted a bar of soap to people who donated a certain amount of money to Sun + Earth. This initiative embraces environmentally-conscious farming within the cannabis industry. Moreover, it gives smaller cannabis farmers a better opportunity inside of a crowded market full of bigger businesses.
Dr. Bronner’s is Helping Farmers who Need it
Sun + Earth was created by the International Cannabis Farmers Association, Cannabis Conservancy, and Certified Kind to bring awareness of the effects of environmentally-damaging cannabis farming. It lifts up smaller cannabis farmers by recognizing farms that grow cannabis in soil that’s free of chemicals like pesticides.
The Certified Kind production rules state that, “Certified Kind products must be produced and/or handled without the use of genetically modified organisms. [We don’t permit use of] synthetic substances and ingredients […] except as specifically allowed by Certified Kind rules.”
In partnership with this new standard, Dr. Bronner’s CEO David Bronner wrote in a letter from the company:
“Regenerative Organic Certification (ROC) is the new high-bar growing standard that covers soil health, animal welfare, and worker fairness in a single certification. ROC agriculture is a path that not only reverses the social and environmental harms that industrial ag causes, but can help address our climate crisis by using the soil to draw down and sequester atmospheric CO2.”
Of course, this in mind, I was curious to give this sustainable soap a try.
The Organic Soap
Dr. Bronner’s makes their soaps with all-organic ingredients. Those includes: hemp seed oil, coconut oil, olive oil, and hemp-derived terpenes, which are Sun + Earth certified.
This soap gave my hands a porous, post-lotion feeling. The many oils moisturized my skin and then left them scented with hemp’s earthy-pine undertones. It’s an incredible soap that is made with the new quality expected from cannabis products.
In the letter from the company, David Bronner also said that, “industrial ag has been a social and environmental nightmare that we can absolutely wake up from by making smarter and more intentional choices in how we farm, produce, and consume products.”
Although just a bar of soap, its true purpose is to help communities affected by industrial agriculture. In doing so, Dr. Bronner’s gives consumers cannabis products grown in chemical-free soil, and extracted from consciously paid and protected farmers.
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