Emerald joins Carla Lewis on her walkabout to the beach to discuss her brand: Brooklyn Hempology, and the journey from inception to creation of a laboratory-tested, doctor-backed, CBD product line. The marketplace is flooded with “snake oil” CBD products of unknown origin, questionable efficacy, variable potency, and intangible ingredients.
Carla Lewis, with the assistance of her partner, Dr. Noah Wills, sought out to create a CBD product line where purity and potency were of the utmost importance. Dr. Noah Wills’ previous experience specializing in opioid addiction led to a strong desire to bring to market a product that contained CBD free of contaminants (including THC) for its beneficial medicinal value.
Brooklyn Hempology values transparency and efficacy so they make laboratory studies readily available on their website for consumers to view. Their products are also clearly labeled with lot numbers and expiration dates, similar to those utilized in the pharmaceutical industry, reassuring the consumer of the legitimacy of their quality control measures. Brooklyn Hempology rises above an under-regulated market by self-governing its own high standards of excellence to align with the pharmaceutical industry’s good manufacturing practices. The results of Carla Lewis and Dr. Noah Wills’ efforts culminate in a CBD product line as medically sound as it is beneficial: Brooklyn Hempology.